Use Umbraco to develop your charity website and stand out | Oblongata

Why using Umbraco to
develop your charity
website will make
you stand out online

Josh Thompson-Smith Nov 23, 2023
CEO of Oblongata, Josh Thompson-Smith

With around 169,000 registered charities in the UK1, presumably the majority of which have an active website, how do you make your not-for-profit organisation (NPO) visible online? At Oblongata, we’re experts at charity web design and development.

No doubt your online presence is crucial to attract your target audience, raise awareness and gather support for your noble cause. Umbraco, a versatile and open-source content management system (CMS), is a valuable tool for creating and developing websites tailored to the unique needs of NPOs.

Tell a story

NPOs often need websites that tell a compelling story about their mission and impact. Umbraco allows developers to create custom website designs that align with your branding and messaging. Whether it's highlighting success stories, listing fundraising events, sharing statistics, or showcasing images and videos, Umbraco's flexibility enables developers to create a visually appealing and emotionally engaging online presence.

User-friendly content management

Many NPOs rely on a diverse group of staff and volunteers to manage website content. Umbraco's user-friendly back-end interface makes it easy for non-technical users to update and add content. This reduces the dependency on developers for routine content updates, allowing the organisation to keep its website fresh and up to date.

Community engagement

Building a sense of community is vital for NPOs, and Umbraco provides tools to foster interaction and engagement. Features like forums, blogs, and interactive forms can be easily integrated to encourage feedback and involvement from supporters and volunteers.

Fundraising and donor management

NPOs rely on fundraising to support their activities. Umbraco can be integrated with various fundraising and donor management platforms, streamlining the process of accepting donations, managing donor information and sending out thank-you messages and tax receipts. This integration helps NPOs build strong, lasting relationships with their supporters.

Event management

Many NPOs organise events, from fundraisers to awareness campaigns. Umbraco makes it easy to create event calendars, registration forms and manage event-related content. It also allows for event promotion and sharing via social media, ensuring you can reach a wide audience.

SEO and accessibility

Umbraco prioritises search engine optimisation (SEO) and accessibility. This is crucial for NPOs to increase their online visibility and make their websites accessible to individuals with disabilities. With Umbraco, our developers can optimise content for search engines and ensure that the website complies with web accessibility standards.

Cost effectiveness

NPOs often work with limited budgets, and Umbraco's open-source nature makes it a cost-effective choice. The absence of licensing fees and the wide range of community-contributed extensions and plugins can significantly reduce development costs.

In conclusion, Umbraco has emerged as a powerful and adaptable platform for building and developing websites for not-for-profit organisations, which is why it’s the only technology platform we use at Oblongata. By leveraging Umbraco's features, NPOs can effectively connect with their target audience and further their missions. Let’s start a conversation.